A retro gaming business, launched in March 2026, primarily serves the Italian market through a Shopify platform. In its first seven months, the business achieved USD 2.115 million in sales, with a net profit of USD 258,979.51. The operation relies on a dropshipping model, with stock managed by a supplier and the business paying per order. The digital storefront, available in six languages, is built with React and utilizes a combination of Shopify's backend and checkout systems. The core audience comprises adults aged 25-55 who are nostalgic for 1980s and 1990s gaming, along with gift buyers. The product range mainly centers around four console models, augmented by accessories and bundles, offering extended warranties and protection plans. Marketing efforts focus on Meta Ads, supplemented by Google and TikTok Ads, with organic presence maintained on social platforms like Instagram and Facebook. The business runs with minimal owner oversight, relying heavily on contractors for customer support, social media, ad management, and email operations. A comprehensive transition plan features walkthroughs of key systems and continuing WhatsApp support to ensure a smooth ownership transfer. Actions identified for growth include expanding into other countries using multilingual storefronts, as well as testing new product lines and advertising channels. The decision to sell stems from the owner's desire to reallocate resources towards new ventures. Key assets in the sale include the Shopify store, custom software and storefront, admin dashboard, and all associated creative materials and social media assets.