Our Story

So What's Flippa?

Flippa is the number one marketplace for buying and selling websites.

Website buyers love Flippa due to the extensive inventory of websites and domains to suit a range of website investors. We’re dedicated to websites, so the entire buying experience is tailored to make it as easy and secure as possible.

Website sellers come to Flippa due to it having the highest sales rate in the industry—largely due to the massive size and quality of the Flippa website buyer audience.

A few stats for the left-brainers among us:

  • Over 400,000 users have registered to buy or sell websites on Flippa.
  • A bid is placed on a Flippa auction every minute.
  • More than 2,500 buyers and sellers are online every minute of the day.
  • Over 290,000 bids were placed and nearly 26,000 websites were sold on Flippa in 2011—valued at almost $31M!
  • Alexa puts Flippa in the top 1,000 sites worldwide (currently 827).
  • Despite our name, fewer than 5% of Flippa’s website buyers and sellers are actively “flipping” websites. Fine by us!

The success of Flippa is due in no small part to the passionate people in our software development and customer support teams that live, eat, and breathe everything Internet. Flippa is part of the large and nurturing SitePoint family of web start-ups that includes 99designs, Learnable, and SitePoint Market.

History of Flippa

The roots of Flippa hark back to the original SitePoint Marketplace in 2005 (now SitePoint Market). While enterprising internet practitioners were listing all things Internet-related on the marketplace, the transaction volume of websites began to explode.

Flippa was born when website listings were spun out of the marketplace in June 2009 to establish the world’s largest dedicated platform for buying and selling websites.

Flippa’s position as the top destination for reaching website buyers has resulted in a number of high profile sales. Examples include:

  • Book directory ReadPrint.com for undisclosed six-figures (September 2010).
  • Gambling portal BonusBonusBonus.com for $750,000 (August 2011).
  • Mark Zuckerberg’s old site FaceMash.com for $30,000 (October 2010).
  • Biographical dictionary s9.com for undisclosed six-figures (October 2010).
  • Social debating platform Debate.org for undisclosed six-figures (December 2010).


In the Press


Investors in Flippa include Mark Harbottle and Matt Mickiewicz, the founders of the successful online media and publishing company SitePoint, along with internet pioneer and entrepreneur Leni Mayo, and previous CEO of Hitwise, Andrew Walsh.