Shopify skincare business operating in Italy and Spain, offering micro-infusion kits and collagen masks, with established marketing assets and fulfilment.
The text describes a Shopify-based skincare business that specializes in selling cosmetic micro-infusion kits and collagen face masks, targeting consumers in Italy and Spain. Established in January 2025, the business operates distinct storefronts for each country, providing a focused direct-to-consumer strategy with branded packaging and marketing materials. The current owner reports being involved 30-40 hours weekly, overseeing creative strategy and supplier coordination, with external support for video editing and customer service. Revenue is generated through online sales, utilizing a third-party fulfillment model for inventory management.
Key aspects of the business include defined customer demographics, primarily women aged 45 and over, supported by targeted advertising on Meta and Google platforms, alongside email and social marketing assets. A creative library containing advertising images and videos is part of the business's resources. The business relies on a custom management platform and an AI-assisted knowledge system, with operations supported by logistics providers in the targeted markets.
The sale offering includes the storefront, brand identity, advertising and marketing assets, and detailed SOPs and operating manuals, but potential buyers should confirm transfer requirements and third-party dependencies. Among growth opportunities, the text suggests the possibility of product bundling, expanding post-purchase communication, entering new European markets, and exploring physical retail distribution. The owner seeks to sell to focus on a new venture in a different category, suggesting the business may suit someone experienced in ecommerce management, creative strategy, and supplier coordination.
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30 transactions totalling USD $1,191,183
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