This business has been operating for almost two decades, specializing in plus-size fashion for curvy women, with all products made in the USA. The business model allows for flexibility, supporting operations from home and offering shipping through services like Amazon Fulfillment, making it scalable under new ownership. Current sales channels are predominantly through Amazon (65%), followed by Overstock, Walmart, Shopify, Sears, eBay, and others. The business operates seasonally, with peak times between February and May, requiring 15-20 hours of work per week at the present sales level.
Operations are streamlined with long-standing relationships with quality factories, and contacts will be handed over to the new owner, alongside all product styles and images. A 1,000 sq. ft. warehouse is recommended; however, outsourcing to fulfillment services is possible. The profit margins are notably high at 100%. Systems like Teapplix and SellBrite manage order aggregation and inventory, though they are optional.
The customer base spans worldwide, with strong organic engagement through social media platforms. Although business growth will necessitate future advertising investment, the brand has a solid following with many repeat customers.
Financially, the business grossed over $1.2 million annually pre-pandemic but currently sees $350,000 in gross annual revenue as of 2021. The inventory consists of 7,000 pieces valued at $112,000, with average sale prices leading to potential revenue of $364,000. Notably, the return rate is considerably lower than industry averages. The sale includes supportive assets like custom shipping bags and training for 2-3 months to ensure a smooth transition. The business's eBay account is top-rated with a 100% positive feedback rate, and it holds a strong rating on Amazon as well.