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SELLER GUIDE
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8,397
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374 Watchers
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Ecommerce Store

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Ecommerce Store | Design and Style

Verified Listing
Premium Fashion | Operationally Optimized | US$3.7M Pro Forma Revenue | 47% Europe, 26% US and growing | 27% Rest of World
Ecommerce Design and Style Editors Choice Sponsored Confidential
Business Location
Site Age
7 years
Monthly Profit
USD $70,795 /mo
Profit Margin
23%
Page Views
78,365 p/mo
Profit Multiple
3.5x
Revenue Multiple
0.8x
Ecommerce Design and Style
Managed by Broker
Editor's Choice
About the Business

The luxury fashion brand outlined in the document is a direct-to-consumer (DTC) and selective wholesale business founded in 2018. It has been optimized for operational excellence and cash flow, generating an annual cash flow of $849K. The business, founded by Nicola Harlem, has achieved profitability by closing unprofitable retail channels and focusing on its DTC model coupled with strategic wholesale partnerships. The company reported $3.69M in revenue for 2025, with operating expenses at $424K, reflecting an exceptionally lean model at just 11.5% of revenue. The strategic decisions made have prepared it for an acquisition without the typical post-acquisition optimizations needed by buyers. Product lines include signature coats, knitwear, blazers, silk staples, leather accessories, and menswear, all positioned under a brand of Scandinavian design and honest pricing. The brand has established credibility with PR features in Vogue and partnerships with luxury retailers such as Galeries Lafayette and David Jones. Financials highlight significant pro forma gross margins at 67% and cash flow conversion at 23% of revenue, with a manageable debt profile. The geographic revenue distribution spans Northern America at 26%, Europe at 47%, Australia at 24%, and the Rest of World (Japan, Korea, Middle East) at 3%, with clear growth opportunities across all regions. There exist further opportunities through product line development and wholesale channel optimization. The business's strong brand equity, cash flow positivity, light capital model, and operational maturity make it an attractive acquisition.

Ecommerce Design and Style
Managed by Broker
Editor's Choice
Data Verified Listing
This business has connected the following data integrations:
  1. Google Analytics

About the broker
Australia
BROKER
"Owners pour everything into their businesses. My job is to make sure that's reflected ... Read more
Verification Complete
Email address
Phone number
Government ID
Payment Methods
Escrow.com
FlippaPay
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0 Comments
8,397
Views
374 Watchers

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