This text outlines a listing for a French-language Shopify store specializing in convertible furniture like sleeper armchairs and folding sofas. With 17 products ranging from €179.99 to €419.99, the brand targets small apartment dwellers needing multifunctional furniture. Launched on August 14, the store recorded €1,400 in revenue and a 5x Return on Ad Spend (ROAS) during its first week, with €250 spent on advertising and a conversion rate of 1%.
Convertible furniture thrives in paid social media advertising due to its high Average Order Value (AOV) and the product's ease of demonstration through short videos. The store's diverse catalogue allows flexibility in pricing strategies and customer acquisition, though optimization opportunities remain untapped.
The French ecommerce market for furniture is less saturated than its English counterpart, providing a niche opening for a brand with native French content. The store's Google Merchant Center account is operational, although re-verification is required under the buyer’s business credentials as it pertains to the operating entity rather than the domain.
Included in the sale are the domain, Shopify store with custom design, product pages, creative assets, ad account data, supplier contacts, and 14 days of handover support. The listing is transparent about the store's age, noting it covers only a week of trading, and emphasizes the buyer is acquiring a tested sales funnel, but not a long-standing business. The seller is focusing on scaling another venture and is targeting media buyers interested in entering the French market with a pre-converting funnel.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
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