This overview highlights a mobile application that functions as an AI calorie tracker for both iOS and Android platforms. The application boasts around $25,997 in trailing gross revenue, achieving approximately $2,000 in monthly recurring revenue with 669 active subscriptions. It garners strong user ratings and has been downloaded over 10,000 times on Android. The app's unique feature is its intuitive functionality: users can photograph their meals and instantly receive nutritional feedback, including calorie and macro information. It capitalizes on a creator-led TikTok marketing funnel, with potential for enhancements in app store optimization, pricing strategies, lifecycle marketing, user reactivation, and expanded creator distribution.
The app is a consumer-focused subscription service that simplifies food logging by converting meal photos to nutritional estimates, aiding users in weight management. Direct operational costs are primarily app-store fees and AI/API expenses. The seller intends to focus on a core product, shifting away from managing multiple applications. The app targets users interested in weight loss, fitness, and those seeking seamless nutritional tracking, benefiting significantly from short-form video content and creator-acquired users.
Financially, gross revenue stands at $25,997, with direct expenses estimated at $7,019, factoring in platform and AI/API costs. The sale package includes both iOS and Android applications, source code, backend technology, brand assets, and website files, pending transfer verification. A transition period of 14 days is also offered by the seller to ensure smooth handover under the finalized sale agreement.