The text describes an established German e-commerce brand specializing in baby and family products, which is available for sale. Known for its practical offerings, the business generated over €500,000 in revenue in 2025, though revenue saw a decline in 2026 due to reduced marketing efforts and limited stock of a previous best-seller. The business operates a fully established Shopify store and includes various brand assets such as a registered trademark, social media accounts, domains, and an extensive library of original marketing content including product photography and videos. It also boasts a well-established customer base in German-speaking markets, having generated thousands of orders historically through channels like Meta, Google, TikTok, and social media content.
Operationally, the business requires management of inventory, customer service, order fulfillment, marketing, and supplier communication, and can be managed by a small team or an owner-operator. The sale package encompasses the entire business infrastructure, including significant inventory valued at approximately €10,400 at wholesale rates, and offers post-sale support for a smooth transition.
For a potential buyer, this represents an opportunity to leverage the existing brand framework and customer base to reinvigorate growth. By investing in fresh inventory and marketing, including re-engaging advertising channels, a new owner can potentially restore the business to its former sales levels while expanding its product offerings.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More