A seller is offering two established cat-focused e-commerce brands in a single transaction. These brands operate across Shopify, Amazon, and Meta platforms, requiring only minimal owner involvement. The sale includes the operational team and proven systems that have successfully scaled these brands. Priced at $1.5 million plus cost inventory (approximately $500K), the deal offers a rare 1x multiple on profits, providing an expedited payback compared to industry norms of 3–4x.
The brands have demonstrated consistent growth and profitability. In 2024, the first brand launched, achieving $4M in revenue with a $652K net profit. In 2025, revenue surged to $16.6M and $2.9M net profit, with the introduction of a second brand and expansion to sell on Amazon. Despite an initially aggressive scale of headcount in 2026, which affected profit margins, overall revenue remained steady as the business adapted. The focus on building a replicable launch system underpins the business's success, making it less dependent on owner intervention and more on a skilled operational team.
Designed for both passive investors seeking quick ROI and active operators aiming to further leverage the system, the sale presents an opportunity for further brand launches. The business hasn't yet explored subscriptions or recurring revenue models, leaving potential growth avenues open.
Included in the sale are the brands, operational team, supplier relationships, and comprehensive financial records. The main selling reason is the owners' shift in focus to a new industry, not due to any underlying business issues, thus the urgency for a quick, clean sale. Prospective buyers are welcomed to review detailed financials and operational dashboards.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More