The business overview, entity name removed, details a profitable Shopify-based direct-to-consumer brand focused on natural pet care products for dog and cat owners, primarily in the Netherlands and Belgium. Launched in July 2025, the company has quickly gained traction, generating over €308K in revenue and €81K in net profit within its first year, reflecting a 26% net margin. Key strengths include high profitability, minimal owner involvement, and robust customer acquisition through Meta Ads, complemented by Google Ads and email marketing. The company offers two core products: a silicone tick and flea repellent pendant for dogs and a stainless steel water fountain for cats, both offered in various bundles to enhance average order value. The customer base is mainly acquired via Meta Ads, while organic social media presence boasts 20K+ Facebook followers and significant video viewership. Operations are streamlined through a branded dropshipping model, with fulfillment managed via a sourcing agent in China to avoid inventory costs. The business structure enables low owner involvement of about 6-8 hours weekly with the support of media buyers, a Google Ads agency, and an email marketing agency. Expansion strategies include entering the German market, optimizing fulfillment through European partners, scaling advertising efforts, enhancing email marketing, and expanding the product line. Assets included in the sale encompass the Shopify store, brand assets, and a comprehensive suite of marketing materials. The owner's reason for sale is unrelated to business performance, attributed to personal family matters. A structured handover and post-sale support period are offered to ensure operational continuity for the new owner.