Oh Barney is an established Australian-based eCommerce business that focuses on print-on-demand custom pet portraits and personalised artwork. Launched in 2019, the company has shown consistent revenue growth and developed a highly engaged customer base with notable SEO performance. Operating with minimal daily management and a streamlined order fulfillment process, the business is an attractive opportunity for a new owner aiming for international expansion and diversification of product offerings. Key highlights include a loyal customer base with a 23%+ return rate, high profitability, and minimal digital marketing expenditure. The business benefits from strong organic and direct traffic, which comprises about 74% of total sessions, indicating substantial brand presence and organic demand. Despite its success, the business has significant growth potential through enhanced digital marketing on platforms such as Google and Meta, diversification into new product categories, and international sales expansion, especially given its ownership of .com and .co.uk domains. During peak seasons such as Q4, the business experiences increased sales, driven primarily by the demand for holiday gifts, with the owner investing only 1-2 hours in daily operations. The print-on-demand model ensures no inventory risk, supported by a reliable team of artists. The majority of the customer base is in Australia, with emerging markets in the US and UK/Europe. Potential growth opportunities include increased digital marketing, SEO strategy enhancements, product range diversification, and potential wholesale partnerships. The current owner plans to exit due to personal commitments but will provide a transitional support period, enabling a smooth handover. This business represents a lucrative acquisition opportunity for those looking to further penetrate the eCommerce and pet industries.