The document describes a business that has been continuously trading on Amazon since 2021. It specializes in selling reusable nut-milk straining bags under its own brand and operates primarily in Germany, which accounts for 98% of its sales. The business's operations are streamlined, with stock purchased in bulk from a long-term supplier and stored at their premises to minimize Amazon storage fees. Financial figures show consistent growth in units sold each year, accompanied by fluctuations in net profit margins due to advertising costs.
From 2023 to 2025, the company experienced a narrowing profit margin as advertising expenses rose significantly. However, in 2026, the trend reversed with a recovery in profit margin, alongside increased efficiency in advertising spending. Despite a small presence in other European markets, the business has untapped growth opportunities in Austria and other EU countries, enhanced by an existing cross-border VAT infrastructure.
The sale of the business includes the brand and its assets, Amazon Seller Central listings, supplier relationships, a Shopify storefront, and social media accounts. It excludes the operating company and separately prices the existing inventory of 6,800 units. Post-sale support is offered for a seamless handover of supplier contacts and operational routines. Potential buyers should consider the heavy reliance on Amazon fees and advertising, which comprise a significant portion of sales costs. There are opportunities to leverage existing setups to expand further in EU markets with minimal compliance issues.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More