The business being discussed is a profitable brand with significant growth potential, ready for multi-scaling. It has generated $696,180 in revenue and $190,400 in profit from January to November. Despite relying solely on Facebook ads and two products, there's ample opportunity to expand using platforms like Google, YouTube, TikTok, Snapchat, and influencer marketing, which remain untapped. The brand provides original content, with over 100 photos and videos, and operates in B2B and B2C sales through two websites designed for multi-market scaling. It's trademarked in France, carrying $20K worth of negotiable stock and offers a possibility for payment spread over 7 months, valid until the end of December. The market includes Canada, the UK, Australia, France, Germany, and the Netherlands with minimal competition, except some in the US.
Customers predominantly include females aged 21-65+, interested in food, drinks, and outdoor activities, with a returning customer rate of 8.98%. The brand has a Facebook page score of 4.2 as of November 2022. Growth strategies include scaling via unexplored advertising channels and enhancing SMS marketing. The business garners engagement through influencer collaborations and creative SMS marketing, witnessing $128K revenue in November with a $38K profit. New product offers or kits increased daily sales. The business is being sold to pursue other ventures, with insights noted on seasonality and market expansion beyond Christmas periods.