This text outlines a profitable Australian direct-to-consumer (DTC) brand focusing on plant-based intimate care and sexual wellness products targeted at women aged 20 to 40. Established in 2021, the brand operates through two Shopify stores, catering to the Australian and international markets, with fulfillment managed by third-party logistics partners. The brand has gained a significant following across social media platforms like TikTok, Instagram, and Pinterest, alongside a substantial email subscriber base. Key highlights include a seven-figure annual revenue in AUD, a high conversion rate on the Australian store, and a significant returning customer rate. The product line encompasses over 20 items, including intimate washes, oils, and ingestibles. The company employs an outsourced business model for daily operations, leveraging marketing agencies and a minimal weekly owner involvement of around four hours. The brand's growth potential is promising, with opportunities such as activating the US TikTok Shop, launching on Amazon US, and developing an affiliate program. Expanding product lines and improving pricing strategy represent additional avenues for growth. Notably, the business is offered for sale as an asset sale, with post-sale support from the current owner to facilitate transition. Overall, the brand presents an appealing opportunity for buyers interested in the women's wellness segment, particularly those with a presence in the US market who can unlock additional sales channels and enhance brand engagement through content and social media strategies.