A mobile application, available on iOS and Android, has proven itself as a profitable and rapidly expanding player in the digital health and fitness sector. The app employs AI technology to simplify nutrition tracking by allowing users to scan meals instantly, eliminating the need for manual input. With a solid user base exceeding 245,000 across 28 countries and stellar reviews (4.8/5.0 rating), the application is supported by an experienced 15-person team and a well-developed marketing strategy. Financial metrics further underscore the app's success, revealing a TTM (Trailing Twelve Months) revenue of $277,569 and a 95% profit margin. The app maintains 1,841 active paying subscribers and a low churn rate of 4.5% monthly, indicating high user satisfaction and engagement.
Opportunities for growth include expanding influencer marketing into secondary markets, launching ad-based user acquisitions, and introducing advanced subscription tiers like personalized AI coaching. Technologically, the app leverages a clean, well-maintained codebase and offers AI-powered food scanning and nutrition tracking. The business operates on a lean model with flexible cloud infrastructure, requiring around 10-15 hours weekly from the owner for strategic oversight. The customer demographic skews young, health-conscious adults worldwide, with significant presence in the United States and European nations. The owner intends to sell to focus more on personal life, making this a promising acquisition for expansion. Current assets include software applications, domain infrastructure, and Instagram accounts with substantial followings.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More