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SELLER GUIDE
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Ecommerce Store

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Ecommerce Store | Home and Garden

Verified Listing
Family-owned Australian kids' night light brand, trading 8 years. Strong organic traffic, loyal repeat buyers, active wholesale channel, bestsellers stocked.
Business Location
Site Age
8 years
Monthly Profit
-AUD $1,140 /mo
Page Views
7,139 p/mo
Asking Price (Classified)
USD $17,344
AUD $25,000

Excludes USD $17,344 of inventory

About the Business

A family-owned Australian brand, operating in the children's sleep and nursery sector for eight years, offers a unique product range, including boutique children's night lights and nursery lighting. It operates on multiple channels, including its Shopify store, Amazon, and Faire for wholesale, securing a strong search presence with 42% of visits originating from organic searches. The business enjoys a loyal customer base, with 36% of orders from returning buyers, and a well-established wholesale network in Australia. Operations are manageable, requiring just 3 to 4 hours weekly, primarily for customer support and shipping. The business generates most of its revenue from direct online sales, with a few repeat wholesale orders. Financially, for the year ending July 2026, total revenue was approximately AUD $34,300, with a gross profit of around $17,000 after costs. However, a recent reported net loss of approximately $8,990 was attributed to high advertising expenses, not structural issues. Product margins remain strong at around 80%. This brand comprises more than 8 years of established presence, owned IP, and a solid product line. A significant opportunity exists for a new owner to activate dormant email flows, reactivate its wholesale network, and pursue marketing strategies like influencer collaborations. The current owner's focus on another business means a smooth transition is anticipated, with training provided for the prospective buyer. The brand is positioned for growth, needing an owner willing to dedicate time and implement strategic marketing efforts.
Asking Price (Classified)
USD $17,344
AUD $25,000

Excludes USD $17,344 of inventory

Data Verified Listing
This business has connected the following data integrations:
  1. Amazon Seller

  1. Google Analytics

  1. Xero

About the seller
Ali
Australia
Student and own a service based business
Seller verification
Email address
Phone number
Government ID
Payment Methods
Escrow.com
FlippaPay
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