FBA Storefront | Sports and Outdoor
Gym water bottle brand. Amazon Overall Pick, 29 reviews, 4.2 stars. Patent + trademark pending. 8,900 units available separately. Shopify + Amazon FBA.
WTR2
Asking Price (Classified)
Excludes USD $31,500 of inventory
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This business has attained a #1 organic ranking on a major e-commerce platform for the "square water bottle" category, boasting 24 reviews with a 4.1-star rating. Built without using giveaways or unethical practices, this achievement is a testament to its organic growth strategy. An upcoming owner gains access to 9,000 inventory units valued at $31,500 wholesale, enabling immediate revenue generation. The business holds a trademark application and a pending patent for its unique square bottle design, establishing a defensible intellectual property in a niche market.
Operations are streamlined across two main channels: a leading online marketplace and a direct platform, facilitated by automated email sequences. The business operates passively, requiring only about 2-3 hours weekly for management, making it a minimal-effort investment for potential buyers. Established supplier relationships, primarily with a Chinese manufacturer, ensure the business is reorder-ready.
The customer base includes 617 individuals, mostly from the US, with a low return rate of 2.9%. Marketing is centered on catering to health-conscious, active adults who appreciate the distinctiveness of the square bottle design, which offers practical benefits not found in circular alternatives.
Financially, the business has generated $16,968 since mid-2025, with ad expenses initially high to secure ranking and reviews. Now, with established positioning, ad spending can be reduced for profitability. Additional assets included in the sale are social media accounts, a TikTok affiliate program, and a detailed email automation set-up. The seller commits to providing comprehensive after-sale support to ensure a smooth transition.