The text provides an overview of a Maltese e-commerce store specializing in lifestyle, home, tech accessories, and gadgets. This business, operating on a WooCommerce platform, has consistently served the Maltese market with 266 verified purchasers and achieved its highest revenue in 2024 with €22,154. It operates with a net profit margin of 41-43% excluding warehouse costs. The physical inventory consists of 1,071 items with a cost value of €5,582.
Situated in a shared warehouse at no charge, the founder dedicates 15-20 hours per week to operations. Marketing is conducted solely through Meta Ads, with a monthly ad budget between €200 and €500. Despite having an email list of 266 contacts, the channel remains unexplored, marking it as a potential growth opportunity alongside increased ad expenditure, international expansion, and diversification through marketplace listings.
Financially, the store saw a decrease in revenue in 2025 due to the founder's shift in focus towards a second business venture, with ad spend reduced significantly. Despite this, the business maintained its customer base and product range without restructuring. In 2026, the issuance of €4,018 in coupons was aimed at stock clearance before relocation to a new warehouse.
The founder is looking to sell the business due to other commitments, offering a profitable and operational enterprise. The sale includes the domain, store, customer data, inventory, supplier contacts, and Meta Ads history, providing a comprehensive package for prospective buyers. The store's infrastructure and supplier relationships are optimally suited for expansion both within and beyond the Maltese market.