This document outlines an opportunity to purchase a successful Australian Shopify ecommerce business established in 2017. The business operates as an authorized retailer for LEGO and Globber scooters, known for its strong customer reputation due to fast dispatch, competitive pricing, and excellent customer service. Since its inception, the business has served over 15,000 customers, with the recent year fulfilling more than 2,400 orders, despite intentional inventory reductions in anticipation of a sale.
Salient assets include the Shopify store, domain, customer database, and strong relationships with authorized suppliers, especially valuable due to the competitive nature of securing LEGO retailer status. The business's online store is built on a modern Shopify platform, facilitating ease of management and operations with integrations for marketing, analytics, and logistics through tools like Klaviyo and eBay.
Customer feedback is notably positive across multiple platforms, enhancing the brand's reputation, and sales assets include optimised Google Shopping and Ads accounts. Recently, the business faced a net loss, primarily due to high logistics costs which could be mitigated by a strategic buyer with in-house capabilities.
Potential buyers, such as existing LEGO retailers or ecommerce businesses with in-house fulfillment, could leverage existing supplier relationships and explore growth opportunities by expanding product categories using existing distributor ties. The current owner is selling to focus on other ventures, offering a controlled transition rather than a distressed sale. This acquisition provides a platform for continued revenue and market presence without starting anew, ideal for those seeking a brand rich in goodwill and established supplier relationships.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More