This FBA business specializes in a baby utensils product, featuring one parent product with two additional color variations, launched in June 2020. The business has seen significant financial success, earning over $272,000 in its first year and $193,000 in the last 12 months, maintaining 83% gross profit margins and 14% net profit margins. The product is highly regarded on Amazon, boasting a 4.7/5 rating due to its quality, evidenced by high customer satisfaction and low return rates. This success is partly due to the unique offering of a combination of a cup, fork, and spoon packaged together, which was a first in its category. The manufacturing and packaging process is handled by a single supplier in China, with whom a strong and efficient relationship has been established. The products are trademarked and brand registered on Amazon, which also handles order fulfillment and returns. The business relies solely on Amazon's pay-per-click advertising for marketing. Inventory management includes using a third-party logistics (3PL) warehouse to store additional stock, presently holding 8,800 units, with 1,100 units stored at Amazon’s warehouses. The owner plans to sell the business due to shifts in personal and professional focus, despite its potential for further growth with enhanced advertising strategies. The business operates with no employees, allowing for relatively passive income generation, though increased management could yield higher success.