Browse

Websites
Amazon
Content
YouTube & Social Media
SaaS
Ecommerce
Invest AI Apps & Tools Crypto & Blockchain Marketplaces Games Digital Agencies Services
Plugins and Extensions
iOS & Android Apps Off-Market Projects & Concepts
Country
Collections
Price Reduced
Domains

Browse

Websites
Amazon
Content
YouTube & Social Media
SaaS
Ecommerce
Invest AI Apps & Tools Crypto & Blockchain Marketplaces Games Digital Agencies Services
Plugins and Extensions
iOS & Android Apps Off-Market Projects & Concepts
Country
Collections
Price Reduced
Domains

Websites


SaaS


Invest


AI Apps & Tools


Crypto & Blockchain


Marketplaces


Games


Digital Agencies


Services


iOS & Android Apps


Off-Market


Projects & Concepts


Price Reduced



SELLER GUIDE
0 Comments
1,921
Views
27 Watchers
Watch
Another Website Business
SOLD
Sale Assisted By: Alex Cardenas Broker Onboarding Manager, Europe
Seller Location
Italy
Buyer Location
Italy
Looking to sell a similar business? Or, Browse Similar Businesses
Want to see more like this? I’ve found similar off-market businesses. Let’s take a look.

Website

Currency:

Website | Home and Garden

Verified Listing
A 6-year-old website in Italian making money with Amazon affiliate sales. Mainly Home and Garden niche. Totally hands-off in the past 12 months.
Content Home and Garden Sponsored Confidential
Business Location
Site Age
9 years
Monthly Profit
EUR €2,357 /mo
Profit Margin
66%
Page Views
72,087 p/mo
Profit Multiple
2.3x
Revenue Multiple
1.5x
Content Home and Garden
Sponsored
About the Business

The text discusses a well-established Italian website focused on product reviews, primarily in the home and garden sectors. This site generates revenue through the Amazon affiliate program and has been consistently profitable since its inception. Initially, the owner composed the majority of the content but later enlisted copywriters to expand it significantly. The website was rebranded in 2020 to enhance its appeal. However, due to the owner's focus on another business—a tour agency in Florence—the website has been neglected over the past year, although it still anticipates generating over €40,000 in revenue for the year. The content offered with this website sale includes 2,916 published pages and 108 ready-to-publish pages. These cover a wide array of buying guides and individual product reviews, particularly for home improvement, gardening, and personal care products. Despite the quality and volume of content, there has been no off-page SEO or link-building, suggesting significant potential for improvement in search engine rankings. The website receives about 20% of its traffic from profitable Google Ads campaigns, although the Google Ads account itself is not included in the sale. Additionally, the site has minimal social media presence and a small, largely untapped email list. Revenue peaked during the COVID-19 pandemic and has since stabilized. Operating costs are limited to advertising and hosting. Seasonality affects sales, with peaks during promotional periods like Black Friday and Christmas. The sale includes several domain extensions, and limited post-sale support is offered, with a potential opportunity to engage with an experienced Italian copywriter familiar with the site.
Content Home and Garden
Sponsored
Vetted Listing

This quality listing has been vetted by the Flippa team or the broker to ensure accuracy of the information provided.

Our vetting team has reviewed this listing and verified:

  • Revenue
  • Primary Expenses
  • Traffic
Payment Methods
Escrow.com
Similar businesses to this
Ecommerce | Home and Garden
USD $340,000
Amazon Store | Home and Garden
USD $900,000
Amazon Store | Home and Garden
USD $458,388
Content | Business
USD $650,000
Ecommerce | Home and Garden
USD $260,000
See more online businesses for you
Buying Advice

Flippa’s platform is free for buyers. Here are our tips for first-time buyers:


Before making an offer

1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:

2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.

3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.

4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.

5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.

Need help?
Contact Support


After a successful offer

1. Agreements & Contracts. Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.

2. Conduct Due Diligence. You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More

Need help?
Contact Support

For more buyer tips read our guide on how to buy an Online Business.

We provide a suite of services to help you

Legal
Engage a lawyer or buy a contract. Learn more

Verification & Assessment
A new business verification & assessment service from Flippa. Learn more

Financing
401(k) and SBA Loans. Get Money for Your Business in 3 Easy Steps. Learn more
Community Watch

Does this listing violate the Flippa Terms and Conditions?

If so, anonymously report it here.
0 Comments
1,921
Views
27 Watchers

Loading...
Sorry! The content failed to load, please close the modal and try again.
Oops! Something bad happened, please try again or contact our support team.
Loading...
Sorry! The content failed to load, please close the sidebar and try again.