A wellness company, established six years ago, specializes in health and beauty supplements. Due to the owner's focus on family after having a baby in 2020, the business is now for sale. Previously, the company achieved a turnover of £60,000 in 2020, up from £47,000 in 2019. With an average order value of £30, the products are sold directly to consumers, through luxury department stores, online beauty retailers, and independent retailers. The company boasts 6,000 social media followers and a database of 2,000 contactable email addresses. The offered sale includes a trademark but excludes £10,000 of stock unless negotiated separately.
Operations are kept lean with minimal overheads. Products are sourced from a family-run UK supplier, with potential for worldwide sourcing. Distribution is via the website, department stores, and a major UK loyalty app providing exposure. The business, mostly managed by the owner, could be scaled with more full-time commitment or by automating fulfilment.
Key products target skin and hair care, immunity, and digestive health. Revenue streams involve direct sales, retailer partnerships, and major loyalty programs. Previous press features have boosted brand credibility. Customers are mainly from the UK but also include international buyers due to effective social media advertising.
Financially, the supplement gross profit ranges from 80-90%, indicating a substantial growth potential, especially if expanded through channels like Amazon. Potential enhancements include eco-friendly packaging, new product lines for expanded retailer reach, and increased digital marketing efforts. The sale encompasses all business assets, with the current owner offering support and introductions post-sale.