The text outlines the operations and attributes of a private label home goods business with a trademark and a global presence, selling primarily through Amazon in North America and Europe. The business has been active since 2015, offering 18 products, including a patented item, and averaging orders of $35.38 in the US and £33.99 in the UK. Operations are largely passive, requiring less than four hours a week to manage, with inventory housed in third-party logistics warehouses in the US and UK.
The company caters to Amazon shoppers across several countries and anticipates potential expansion into Australia. There were challenges due to stocking issues during the pandemic in 2021, and some products experience seasonal demand spikes in spring and summer. Financially, the business maintains consistent revenue. Growth opportunities include optimizing Pay-Per-Click campaigns, expanding Canadian operations, and introducing external traffic through blogs and influencers to augment Amazon platform sales. Recent additions of A+ content are expected to boost conversion rates.
The business owner, a lawyer with experience supporting private-label sellers, built the company to gain expertise in the field and now seeks to pursue a new project requiring capital. This brand is registered and trademarked in the UK, with plans to register in the US for the purchaser at no cost. The business presents several quick win opportunities, particularly concerning unoptimized PPC campaigns and expanding promotional strategies beyond Amazon.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself, or use our new official verification and assessment service. We provide a deep analysis, identify hidden risks, and independently assess the value of the business. Packages start at $1,000. Learn More