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SELLER GUIDE
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4,250
Views
187 Watchers
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Another Ecommerce Store Business
SOLD
Sale Assisted By: Alex Cardenas Broker Onboarding Manager, Australia & NZ
Seller Location
Australia
Buyer Location
Australia
Looking to sell a similar business? Or, Browse Similar Businesses
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Ecommerce Store

Currency:

Ecommerce Store | Home and Garden

Verified Listing
Established Furniture & Homewares Business | Over 23,000+ Online Orders | $3.4M Revenue 2021 | 39% Profit Margin | $530K Net Profit
Ecommerce Home and Garden Sponsored Confidential
Business Location
Site Age
6 years
Monthly Profit
USD $44,224 /mo
Profit Margin
16%
Page Views
711,050 p/mo
Profit Multiple
1.0x
Revenue Multiple
0.2x
Ecommerce Home and Garden
Sponsored
About the Business

The text provides an overview of a two-year-old online store in the furniture and homewares market. The business, operating under a dropshipping model, works with eleven Australian suppliers to offer a vast array of products across 300 collections, generating over 23,000 online orders. Total sales in 2021 were AUD 3.9 million, marking a 523% increase. It employs a comprehensive omni-channel marketing strategy through Google Ads, Facebook, Microsoft Advertising, and more, managed by a Melbourne advertising agency. The store has over 47,000 subscribers in its Klaviyo platform, utilizing automated email flows to maintain engagement. Its customer base is predominantly female and aged 25-44, with a return customer rate of 5.34%. Operationally, the store features automated inventory and order management systems, with customer service handled via the Gorgias platform by two trained support staff. Financially, the store operates with a markup of 1.65x, achieving a net profit of AUD 531,000 in 2021. The business is exploring potential new supplier partnerships in niches like wall art and kitchen appliances. Included in the sale are domains, a Shopify Plus store, marketing accounts, customer databases, social media accounts, and more, accompanied by 30 days of transitional support. The owner is selling due to personal reasons and believes the store has the potential to reach an 8-figure valuation with further investment and growth. The business also engages in CRO and SEO programs to improve its online presence and conversion rates.
Ecommerce Home and Garden
Sponsored
Data Verified Listing
This business has connected the following data integrations:
  1. Shopify

Payment Methods
Escrow.com
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