A language-learning company offers an audio-centric service that teaches 20 different languages through brief daily lessons focusing on high-frequency phrases. The service is available via a subscription-based web app along with native iOS and Android applications, generating revenue through various platforms. Despite having 112 paying subscribers, business growth has stagnated, primarily due to a drop in organic web traffic following search engine updates and lack of acquisition investment. Conversion rates from free trials to paid subscriptions are promising, with significant retention rates compared to industry medians. However, due to reduced visibility, revenue has dwindled over the past year. The app suite and brand are offered as an asset bundle, presenting potential growth opportunities, such as launching premium language courses with extensive pre-existing content and leveraging completed SEO research to improve visibility. The company also suggests improving checkout conversion rates, adjusting pricing, updating mobile applications, and employing paid acquisition strategies post-optimization. Current challenges include diminished organic traffic following search engine algorithm changes and other technical issues, but nonetheless, the product maintains a moderate app-store user satisfaction and performance rating. The sale package includes the brand's intellectual properties, apps, subscriber data, and comprehensive educational content, although Circassian language content is excluded for transfer to a nonprofit. The reason for selling stems from the owner’s redirected focus toward private equity after a personal loss. Transition support is offered post-sale, with the aim of closing the deal by the end of 2026.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More