The newsletter, founded in 2011, is tailored to web design and development professionals. It boasts a subscriber base of 19,000, with a noteworthy 44% open rate and 8% click rate over its recent ten issues. The publication, primarily released in 2025 with one edition in 2026, is currently paused. Historically, it's known for its rich array of resources, tutorials, tools, and industry insights in web development, front-end work, HTML, CSS, and JavaScript. The newsletter's longstanding presence and backlinks from reputed platforms underscore its considerable reputation in the niche.
Operations to run this weekly newsletter are straightforward, demanding about four hours a week. This includes sourcing and curating content, preparing the newsletter, and publishing. Presently hosted on a specific platform, the setup offers flexibility for new ownership to either maintain or migrate. The newsletter is registered with a sponsorship platform, holding a $245 account credit balance, enabling monetization through sponsorships and advertising.
Significant growth opportunities beckon, such as reviving the now-paused weekly issues, leveraging its established audience for fresh content, and sponsorship prospects. Further, expanding the accompanying website into a comprehensive platform covering web design and development could be explored. Potential developments could include producing tutorials, resource directories, or even a job board dedicated to the community. Expanding into a comprehensive directory of resources, agencies, tools, and courses also presents an additional revenue opportunity.