A six-year-old direct-to-consumer brand specializing in premium hands-free dog gear is available for sale. Established in 2020, this business includes an inventory valued at approximately $56,666 at landed cost, with a $40,000 asking price, offering the stock below its value along with the brand itself. Key features include a 73.6% gross margin, a trademarked brand name, a focused four-SKU catalog, a seasoned Meta ad account with millions of impressions and several purchase events, and 3,210 email subscribers with 4,126 customer records. The storefront and SEO were revamped in 2026. The business has faced challenges largely due to part-time management and excessive ad spending relative to generated gross profit, leading to its sale at less than profitable operation. Advertising data reveals that 63% of ad spend produced a 1.42 blended Return on Ad Spend (ROAS), with some campaigns achieving higher figures. However, a lack of management attention allowed less successful campaigns to continue unnecessarily. Operationally, the business is managed from a single location in Kansas City, Missouri, without employees or contractors, using Shopify and related apps. It includes approximately 7,000 units in inventory, with additional retired SKUs. The buyer has the opportunity to revitalize customer engagement, leverage unexploited SEO work, and potentially expand through other platforms like Amazon or Etsy. The offer includes the complete digital setup, customer base, and all necessary assets, excluding freight costs. The seller is seeking an all-cash transaction due to shifting focus to another venture.