A direct-to-consumer brand, established in February 2025, specializes in ergonomic sleep products through a dropshipping model. The business achieved a remarkable €4.26 million in revenue over 12 months, primarily by leveraging Meta and Google ads, along with email marketing. Its flagship product, a contoured memory foam cervical pillow, is complemented by a high-margin upsell—an exclusive bamboo pillowcase. The company’s marketing efforts have been concentrated on German-speaking regions, with additional reach in other European nations, the US, Australia, and New Zealand. By January 2026, it reached a peak monthly revenue of €684,000 but has since seen a decline due to the founders' shift towards a new project and reduced ad spending. Revenue streams include paid traffic via Meta and Google ads, the unique upsell product exclusive to the brand, and a robust email marketing list of over 61,000 subscribers. Operational tasks are conducted by a small outsourced team and will require new buyer engagement for continuity. Sale assets include transferable ad accounts, a creative library, Shopify infrastructure, and a supplier contract with exclusivity clauses. The business offers substantial opportunities for growth, including reinstating ad spending, re-engaging the email list, expanding product upsell strategies, and entering new markets. Potential buyers are encouraged to utilize the existing infrastructure to rejuvenate and scale the business operations. The sale is prompted by the founders' pursuit of a new venture, offering an attractive opportunity for a motivated buyer.