This listing details a strategic acquisition opportunity for a fully developed white-label fitness app infrastructure designed to scale commercially. Built over a year, the platform allows personal trainers, gyms, and online coaches to create branded mobile apps on the Apple App Store and Google Play via a one-time payment model, avoiding recurring fees typical of SaaS models. Differentiators include no monthly fees, ownership of infrastructure, full control over content, and a real app available in stores. The platform includes a comprehensive 3D exercise library, commercially licensed and ready for use, enhancing the product's value and offering a strong barrier to entry.
Monetization is driven by fixed payment plans (€290, €490, €790), with low operational costs facilitating high gross margins. Technical infrastructure supports scalability, with a backend powered by Strapi for content management and a semi-automated app generation process. The architecture is modular, allowing streamlined operations and scalability beyond a founder-only operation. The strategic potential is significant, especially with solid marketing execution.
Included in the sale is the full source code, backend architecture, exclusive ownership rights, and an operational demo app. The technical stack features React Native + Expo, Strapi, and Vercel for lean operability. Although pre-revenue, the infrastructure is fully functional and prepared for commercial expansion. The current risk, primarily competitive and scaling-related, is mitigated by a unique ownership model and the founder's involvement for up to 24 months post-acquisition, assisting with installations and scaling. The asking price is €120,000, with negotiation options and full IP transfer.