This e-commerce business, established in 2017, focuses on distributing Scandinavian and European products within the U.S. market through three key brands. The first brand specializes in premium Scandinavian confectionery, benefiting from high seasonal demand. The second brand offers patented fitness equipment alongside a digital app with over 12,300 users. Finally, the third brand provides durable consumer goods that appeal widely to U.S. consumers. Almost all sales occur on Amazon, with the business functioning as a turnkey operation that requires minimal owner involvement, averaging about 5 hours of work per week. Key logistical operations include an automated European warehouse and U.S.-based third-party logistics services.
The business is priced at $2.75 million with a trailing twelve-month revenue of $5.18 million and a profit of $1.64 million, reflecting a 24% average profit margin over four years. Revenue growth from 2023 to 2024 is projected at 73%, with profit growth anticipated at 250%. Brand A accounts for 59% of the revenue, Brand B for 31%, and Brand C for 10%. The Amazon sales margin is around 30%, while B2B wholesale has a margin of approximately 49%. Although not eligible for SBA financing, various lending options are available for potential buyers. The business, structured as a non-U.S. entity, offers numerous growth opportunities, such as expanding onto platforms like Walmart, TikTok, and Shopify, and targeting untapped European and Asian markets. The business model allows for lean operations, strong profitability, and significant growth potential, making it an attractive investment for those seeking a scalable, passive income source in the global e-commerce landscape.
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1. Agreements & Contracts.
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