The website has demonstrated substantial growth and success in attracting organic traffic, especially during various Google updates. Initially receiving modest daily clicks, the site now garners over 500 clicks daily from search engines, owing to its high ranking in numerous keywords and presence in “People Also Ask” sections and featured snippets. Established over four years ago, enhanced content efforts at the beginning of the year have played a pivotal role. Social media platforms contribute over 140 daily users, and there’s occasional traffic from Google Discover.
Monetization efforts began recently in July, initially earning about $8-$10 daily via Ezoic. By October, earnings increased to $20-$25 daily through another ad management service, with potential for further growth. The majority of site visitors hail from the United States, with Canada and the UK also making significant contributions. Remarkably, new recipes are indexed swiftly, typically within 30 minutes to an hour, and often achieve high rankings rapidly.
The site hosts over 150 blog posts, predominantly recipes, alongside web stories. It enjoys a strong base of loyal users, with over 100 returning daily. Additionally, the site receives modest revenue from Amazon affiliate links despite the minimal number of such links. Over the past 30 days, the site recorded more than 25,000 sessions, with prospects of reaching 30,000 sessions by year-end, particularly with enhanced focus on Pinterest and Facebook. Pinterest alone already draws over 150 daily users.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself, or use our new official verification and assessment service. We provide a deep analysis, identify hidden risks, and independently assess the value of the business. Packages start at $1,000. Learn More