This offers a promising opportunity to acquire a well-established SaaS business in the lifestyle and exercise analytics niche. Founded in February 2016, the business has experienced notable success, with over 9 million app downloads and a diverse user base of 188,000 monthly active users, including 28,000 paying subscribers. The app, operating on a freemium model, provides fitness tracking services and is comparable to leading apps in the market.
The business, located remotely but based in Austria, generates revenue through subscriptions, in-app advertisements, and partnerships with major platforms like Apple and Google. Despite facing competition, it boasts a strong brand, intuitive interface, and a loyal user base, largely in Asia and Europe. Financially, the company has achieved €2.6 million lifetime revenue, with a net profit of €186,833 and sales of €556,436 in the last 12 months.
Ideal buyers could include investors or strategic acquirers within the SaaS or fitness analytics fields, who seek to leverage its established user base and potential for further growth. Post-sale, the current owner is willing to offer transition support. The business is priced at 2.25 million USD, structured as an asset sale to mitigate existing liabilities. With room for expansion through enhanced marketing strategies and increased feature offerings, this acquisition presents a lucrative investment opportunity in a high-growth sector. All essential assets and knowledge required to run the business are included in the sale.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself, or use our new official verification and assessment service. We provide a deep analysis, identify hidden risks, and independently assess the value of the business. Packages start at $1,000. Learn More