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SELLER GUIDE
6 Comments
3,780
Views
97 Watchers
Watch
Another Website Business
SOLD
Sale Assisted By: Alex Cardenas Broker Onboarding Manager, North America
Seller Location
Romania
Buyer Location
Canada
Want to see more like this? I’ve found similar off-market businesses. Let’s take a look.

Website

Currency:

Website | Food and Drink

Verified Listing
Unlock the potential of a dormant cooking website - 10 years old and monetized with AdThrive ads. Imagine possibilities for growth if you start working on it!
Business Location
Site Age
13 years
Monthly Profit
USD $4,236 /mo
Profit Margin
97%
Page Views
145,380 p/mo
Profit Multiple
3.6x
Revenue Multiple
3.5x
Sponsored
About the Business

The cooking website, established over a decade ago, offers a comprehensive database of more than 1000 recipes and cooking articles. It boasts a user-friendly interface with intuitive navigation, catering to all levels of cooking enthusiasts. Despite limited input since its acquisition in 2021 due to the current owner's focus on other business niches, the site maintains steady traffic with approximately 140,000 monthly pageviews. The website's design strategically balances user satisfaction with ad revenue, achieving a healthy revenue per mille (RPM) of $30 to $40, with potential for increased earnings through targeted content updates and social media marketing on platforms like Pinterest. Historically, the site generated substantial revenue, peaking at over $15,000 per month. Although there has been minimal new content in recent years, the website has weathered changes in Google's algorithm, including the Helpful Content update, thanks to content created by individuals with hands-on industry experience. Current operations include a virtual assistant managing pins and SEO tasks for two hours daily. With the right investment in reassessing content, expanding product reviews, and implementing email marketing campaigns, the new owner can significantly increase the site's traffic and revenue, potentially reaching above $25,000 monthly. The sale decision arises from the owner's inability to scale all acquired websites. The current management offers post-sale support, including consulting and SEO advice, to facilitate a seamless transition and help the site achieve its full potential.
Sponsored
Vetted Listing

This quality listing has been vetted by the Flippa team or the broker to ensure accuracy of the information provided.

Our vetting team has reviewed this listing and verified:

  • Revenue
  • Primary Expenses
  • Traffic
About the seller
Romania
We are offering for sale web properties that are currently underutilized in our portfol... Read more
Verification Complete
Email address
Phone number
Government ID

100.0% positive feedback

35 transactions totalling USD $502,075

Payment Methods
Escrow.com
FlippaPay
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6 Comments
3,780
Views
97 Watchers

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