Website | Sports and Outdoor
5+ year-old Turnkey website in the outdoor/drinking games niche (150,000 words). Estimated Earnings: $4,000+ with high growth potential
Backyard Games
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The website, established over five years ago, consistently generates income, primarily through articles targeting low-competition keywords, display ads, and Amazon affiliate links. The site attracts approximately 23,000 monthly visitors and has 6,800 Pinterest followers, leveraging the popularity of backyard and drinking games on the platform. Although the owner developed a plan involving a virtual assistant and AI tools to enhance content production, a new full-time job prevents further personal engagement with the project. Nonetheless, the site's passive nature ensures stable revenue even without additional input.
Opportunities for growth are abundant. Implementing an email opt-in to engage the large monthly audience could open a passive income stream through high-ticket affiliate offers related to outdoor equipment. Pinterest, targeting stay-at-home mothers interested in family activities, remains a critical traffic source. A dedicated Pinterest manager could potentially increase engagement and drive more traffic. Expanding review content and product recommendations could enhance Amazon Affiliate earnings.
Creative strategies, such as using platforms like Animoto for video content and leveraging sites like YouTube and TikTok, could boost traffic significantly. Developing a custom "Cards Against Humanity" style drinking game and promoting it via the website is suggested as a lucrative opportunity.
The website's sales package includes the domain, site files, social media accounts, a detailed content plan, and connections to a virtual assistant. The owner offers continued support post-sale to ensure seamless transition and operations. Financially, profits peak around Christmas, but earnings remain steady year-round.