A three-year-old social media tool has been monetized through advertisements and eBook sales, attracting a significant amount of organic page views. It boasts a substantial email list of 49,000 subscribers, presenting an opportunity to venture into affiliate marketing, although it remains undermonetized. Operating on full automation, the platform requires no owner intervention, allowing users to search for hashtags tailored to specific terms or niches on Instagram and TikTok, with the tool automatically generating results.
The platform serves influencers, brands, and social media managers by enhancing the visibility of their posts on various platforms. It provides real-time hashtag generation, thereby streamlining the process for social media professionals and increasing their work efficiency and effectiveness. Recently, a switch from PHP to WordPress resolved previous troubleshooting issues, leading to a seamless operation now supported by Google Adsense, which has been implemented in the last two months. Previously, revenue was solely derived from eBook upsales via email marketing.
The platform's valuation includes its automated nature and minimal maintenance requirements, along with the inclusion of eBooks in the sale, adding significant value. Originally developed by a social media consultant for whom English was not the first language, there were challenges in fully monetizing the growing audience. Nonetheless, with a considerable audience and industry potential, there is ample opportunity to capitalize on the platform's extensive traffic in this lucrative sector. All these factors have been considered in the platform's listing price.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More