The business in question is an Australian-founded and operated platform serving as the country’s first major online raffle service since 2014, catering to charities, schools, clubs, individuals, and not-for-profit organizations. The company provides a comprehensive suite of services to facilitate the fundraising process for clients, including planning assistance, permit advice, raffle management, and promotional resources. Operating on a fully virtual and flexible basis, the business allows its employees to work remotely with a focus on organic client acquisition through internet search and referrals.
The platform charges a setup fee for single raffles and offers an annual plan for unlimited raffles. Additionally, a service fee is imposed on card sales, covering merchant and payment gateway charges. Notably, cash sales can be entered without charge. The company is steered by a founding director dedicating 48 hours weekly and supported by a part-time administrative assistant for customer service, while software design is outsourced to a local firm.
Financially, revenue peaks are observed during culturally significant fundraising periods such as Easter, Mother’s Day, Father’s Day, and leading up to Christmas. Troughs occur primarily in January and February due to an annual rest period and Australia's school holidays. Opportunities for expansion include improved marketing strategies, international growth, and collaborations with related service providers. With nine years of operational history, the founder seeks to explore new ventures and has thus listed the business for sale, aiming to pass on its established online presence and recurring clientele.
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1. Agreements & Contracts.
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