MSPoweruser.com is a 14-year-old technology site that covers Microsoft and productivity-focused tools and applications such as laptops, tablets, smartphones.
A 14-year-old content-based news platform, known for its coverage of technology and electronic productivity aids, currently holds an Alexa rank of 44,421. The website frequently appears on Google News and has over 1,800 sites linking to it, indicating significant online presence and domain authority. This could provide valuable opportunities for companies looking to enter the news publishing industry or enhance their visibility in technology sales.
The platform operates as a news site, with a dedicated team producing between 6 and 20 articles daily, committing around 40 hours weekly. It attracts approximately 1.2 million page views monthly, with a readership of 680,000, primarily comprising technology professionals. The audience is geographically diverse, with 33% based in the US, 11% in India, and 6.5% in the UK, and is inclined towards purchasing technology products like laptops and smartphones.
Financially, the site generates about $7,000 in monthly revenue and $3,000 in profit, mainly through Google Adsense and affiliate sales of products from major technology brands. This marks a decline from its peak in 2019, when the revenue and profit were significantly higher. The reduction is attributed to SEO changes by Google and the impact of the pandemic. There is a belief that someone with expertise in SEO could reverse the traffic decline, which is part of why the platform is currently for sale.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
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