The #1 marketplace for buying and selling websites
Flippa is the original website marketplace; buy, sell and browse thousands of websites for sale. Become an entrepreneur today.
Thinking of selling? Estimate your website value with live market data and thousands of comparable sales.
General FAQ’s
What can I sell?
You can sell digital assets and online businesses, including SaaS platforms, AI apps & tools, eCommerce stores, blogs, domains, and plugins. Flippa’s global buyer network includes individual entrepreneurs, institutional investors, Private Equity firms, and Family Offices.
How much does it cost to sell with Flippa?
Flippa offers packages to sell your business starting at $29, with optional add-ons for increased visibility. Success fees range from 3% to 10%, depending on the asset value. Premium and M&A Brokered options include features like boosted reach, NDA support, and advisory services.
How is my website's value calculated and determined?
Flippa’s valuation tool analyzes revenue, profit, traffic, niche demand, and sales data from previously completed deals to provide an accurate estimate. Premium advisory services offer a deeper analysis for larger transactions.
What documents do I need to sell my website?
Documents required include:
- Revenue proof (bank statements, platform reports).
- Traffic verification (Google Analytics).
- Business assets inventory (domains, files, customer lists).
How long does the website selling process typically take?
The process varies by complexity and demand. Smaller assets may sell within weeks, while high-value transactions can take months. Flippa’s platform supports secure negotiations, due diligence, and escrow to streamline the process.
How do I verify the website's traffic and revenue claims?
Sellers integrate tools like Google Analytics for traffic verification and provide financial documents for revenue. By offering third-party data integration with platforms including Shopify, QuickBooks Online, Xero, PayPal, WooCommerce, and many more, Flippa ensures data transparency for buyers.
Can I see proof of earnings and website analytics before buying?
Yes, sellers share proof of earnings and analytics during the due diligence phase. Buyers can request additional documentation via Flippa’s deal room or consult with brokers for verification.
Can I see the website's backup system and security setup?
Sellers often provide details about their backup and security setup. Buyers can request further information to ensure the infrastructure is reliable and meets their needs.
Can I see historical uptime and performance metrics?
Buyers can ask sellers for historical performance reports, including uptime logs and server metrics. This helps evaluate the website’s reliability over time.
How long will the website handover take?
Depending on asset complexity and buyer-seller communication, the handover process typically takes 1–2 weeks. Flippa facilitates the transfer with escrow and transfer support to ensure a smooth transition.
What ongoing costs should I budget (hosting, maintenance, tools)?
Buyers should account for:
- Hosting fees.
- Domain renewal costs.
- Platform or software subscriptions.
- Marketing expenses.
Discuss ongoing costs with sellers to budget effectively post-acquisition.
Buying a Website?
A community of owners, investors, creators and makers
Flippa is a global online marketplace where individuals and business owners buy and sell websites, online businesses and other digital real estate.
A peer-to-peer platform
On Flippa sellers are selling their passion projects, side hustles and online businesses. We make the process super easy by connecting you with these sellers and streamlining negotiation and the transaction.
Peace of mind
We have an integrated offers platform. You can safely use our escrow services, contracts of sale and sales support team.
17,000 new buyers join monthly.
We provide them with more choice and absolute transparency.
