The blog, known for its influence in the design community, comprises content from over 30 authors, providing top-tier tutorials, articles, inspiration, interviews, reviews, and freebies. Initially created to aid aspiring designers in honing their skills and improving workflow, the blog has grown into a vibrant community of talented designers. The platform is built on a custom-designed WordPress theme, with significant emphasis placed on its design, branding, and user-friendliness.
The offering includes control of the website, a Twitter account with over 5,900 followers, a Facebook page with 795 likes, and more than 265 posts encompassing various design-related topics. The site has a Page Rank of 6 and an Alexa Rank of 24,000. The current owner seeks to pass the baton to a skilled designer ready to elevate the blog further, while they focus on family and other projects.
Additionally, the site generates revenue through different streams. There are currently 12 banner ads sold via a specific advertising platform, generating an average revenue of $650 per month. The site also earns approximately $70 per month from Google Ads, alongside some affiliate revenue. Traffic details reveal that the blog has sustained an average monthly viewership of 89,000 unique visits and 225,000 page views over the past year.