The business was founded in August 2017 and operates through an automated dropshipping model, selling trendy products across various niches at competitive prices. The primary customer base consists of males aged 18-45 years. Included in the sale are a Shopify website, a customer email list with over 82,000 addresses, a domain and email address, Facebook Pixel data, a Facebook account with 4,753 likes, supplier access, employee access for various services, historical reporting, and a 30-day training period.
The owner is selling the business to focus on another store that has shown higher revenue potential. The business generates revenue by offering unique, affordable products with customers covering shipping costs.
Daily operations require about three hours of managing Facebook advertising, customer service, and product updates. Traffic is mainly sourced from Facebook advertising, complemented by email marketing campaigns. Growth opportunities include scaling Facebook advertising, influencer partnerships, and transitioning to Shopify Plus for better customer analysis.
The business is fully drop-shipped, utilizing one primary supplier with transactions occurring every two days via Aliexpress. The average delivery time is 10-15 days, shorter for locations like the USA and UK using e-packet. There are no geographical restrictions for new owners, and no SEO efforts or search engine penalties have been recorded. The sale includes the transfer of customer data via email lists and Facebook Pixel, but does not involve any rights, trademarks, or intellectual property. The platform remains as Shopify with no changes needed post-purchase.