The website is a five-year-old sweepstakes community and directory, initially launched under multiple domains and consolidated into its current form in 2009. Boasting 30,150 registered users, it garners 110,000 visits monthly and achieves 2,000,000 page views. The daily newsletter has 22,700 subscribers. Users can discover and track sweepstakes entries through advanced tools, with new sweepstakes added by users, publishers, and the administrators. Unique coding and user-friendly admin tools simplify site management.
The site is being sold because the current owner is focusing on a new offline business. Included in the sale are previous domain names still attracting traffic, and a new concept designed to generate traffic by allowing webmasters to offer yearly prizes.
The site operates on a robust server setup with significant capacity. Revenue is generated through Adsense, affiliates, user upgrades, and featured listings purchased by publishers. Revenue figures for recent months show a decline, attributed to currency conversion and a lack of promotional activity. Monthly revenues were: November - $5,168, October - $6,401, September - $7,465, and August - $9,012.
The sale includes all data and domains. The decline in revenue is partly due to changes in currency exchange rates and less focus on maintaining affiliate relationships. Despite these challenges, the potential for revenue through strategic enhancements remains significant.