The app business, based in San Ramon, CA, was established in June 2013. The current owner, a devoted parent to young twins, acquired it in May 2015. The business includes a portfolio of 16 native iOS apps and 4 Android apps, a source code marketplace website, and an iOS app marketing guide. Despite minimal marketing efforts, the business has generated $6.5k in recent revenues and has promising growth potential. The current owner invested $17.5k to enhance the business, planning to sell it to an individual with strong online marketing capabilities. The business generates revenue through four streams: App Store downloads, source code license sales, sales of the Appiness guide, and advertising. Total revenue includes $19k from the App Store, $189k from license sales, and over $17k from guidebook sales. The business is supported by a team of remote contractors, including writers and developers, intended to transfer to the new owner. Operating costs encompass content writing and web hosting fees. Significant updates were made, including app upgrades and a website redesign. Potential growth strategies emphasize improving marketing efforts, expanding the product range with new codes, and leveraging advertising and affiliate commissions. Opportunities for reskinning, video tutorials, and price optimization are also viable. The owner offers to assist with the transition post-sale and commits to a non-compete agreement for three years. The sale will proceed through an escrow service, ensuring secure transaction completion. Attachments detail the full list of assets included in the sale.