An eight-year-old football forum with thousands of active users is managed by a dedicated volunteer team, while the owner, acting primarily as a technical contact, spends minimal time on maintenance. The site, which maintains steady revenue, is being sold as the owner seeks to explore other projects. Predominantly, 90% of its traffic stems from the US and Canada. The sole revenue source has been Google Adsense, though users can donate to opt out of ads and receive certain perks during the NFL season. Monthly user metrics include 40,000 to 60,000 unique visitors, 195,000 to 345,000 total visitors, and an average of 2.4 million pageviews. Traffic peaks during the NFL season, with additional surges during free agency and the draft, while tapering off from May to July.
The site's volunteer staff manages spam diligently, blocking notorious spam-prone regions. Known for its family-friendly environment, the forum is a favored destination for Cowboys fans. The sale includes domain names, software licenses, necessary database files, and transition assistance. Hosting is currently on a powerful dedicated server, with hosting responsibilities to be transferred to the new owner.
Revenue generation has been steady via Adsense, with opportunities for further monetization like partnerships and banner ads. Hosting accounts for significant monthly costs, though more affordable options exist. Recent monthly revenue figures show a trajectory to potentially surpass $2,000 this month, with the site generally bringing in around $1,500 monthly. The asking price is deemed reasonable, and there has already been significant interest from potential buyers.