SELLER GUIDE
Substack | Business
USD $5,900
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Pip's Post lands in 44,000 inboxes every week, with 49% average open rate (way above industry standard!)
That's 20,000+ opens per issue from the audience every CRM, lead-gen, mortgage, title, and AI company wants to reach: real estate agents.
Buy it and that channel is yours on day one.
Sell your own product to agents, or sell sponsor slots to the interesed companies.
THE NUMBERS
- 44,800 subscribers
- ~50% average open rate across the last 15 issues (20,000+ opens per send)
- $5,157 ARR from 46 paid subscribers, verified through Stripe
- 99% margin. Runs on Substack and Notion (both free).
- One email a week, no staff.
HOW YOUR MONEY COMES BACK
- Sponsors. Completely untapped channel due to lack of time (read below)
- The paid tier. $5,157 ARR is already in place. This was a light test, more serious offer would work much better.
- Your own offer. If you need a read-made distribution channel, this one send puts you in front of 40,000+ people.
WHAT YOU GET
- The Substack publication and exportable, full subscriber list
- RealtyAI: a done-for-you AI assistant workspace (part of paid tier offer)
- Pip's Vault: a Notion library of AI prompts and tactics (part of the paid tier offer)
- The brand: writing style guidelines, full illustration set, the website, domain, and email
THE PRICE
Buy It Now: $8,500.
That's 19 cents a subscriber. Building a 45K list through paid growth networks would cost $45,000+ even at $1 a subscriber, and you'd still have to earn the opens.
WHY I'M SELLING
I run other businesses and can't give it the time it deserves. Everything is built. It needs an owner who will put a sponsor in every issue.
DILIGENCE
Revenue is Stripe-verified. Message me and I'll screen-share the live Substack dashboard and show you around.
Substack | Business
USD $5,900
Data Verified Listing
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Stripe
Payment Methods
Buying Advice
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
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After a successful offer
1. Agreements & Contracts. Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence. You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More
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