Established in 2016, this business specializes in offering customers a chance to obtain expensive electronics at a reduced cost through a mystery box model. With over 3 million users globally, it allows customers to purchase credits on its platform, which can then be redeemed for physical goods. Payments are accepted through various systems, including credit cards and PayPal. The business experiences peak times during festive seasons such as New Year and other cultural festivals, with a significant user base from Southeast Asia, Europe, and a smaller segment from other regions. Despite being affected by shipping delays due to COVID-19-related restrictions, leading to some negative feedback, the business has generally maintained positive customer responses. The sale is driven by the desire to focus on the company's primary venture in the cryptocurrency sector. The target customer for this business would ideally have expertise in digital marketing and e-commerce, with a particular interest in mystery box offerings. There is substantial room for growth, particularly with U.S. entities capable of leveraging localized business structures and billing. Traffic is primarily generated through Facebook, YouTube, and Google advertising. Assets included in the sale feature brand elements, customer databases, and custom technology, among others. The business has a robust social media presence with significant followers and a large email mailing list. Post-sale support is comprehensive, covering marketing, technology transfer, client relations, and any additional required assistance.