A private label supplement company, founded by a professional athlete, specializes in products for athletic competitors, hunters, and shooters. All supplements are produced, housed, and shipped within the USA. The business offers eight individual products and several bundle packages, marketed primarily through a branded online platform utilizing WooCommerce, as well as a presence on Amazon with active listings. The company's infrastructure includes a U.S. trademark, Amazon brand registry, and a fulfillment system in Utah, where the products are sourced and dispatched either through their fulfillment warehouse or via Amazon FBA. They maintain a robust inventory valued at over $60,000, with an average order value of around $70 and a profit margin of 82%. A significant portion of revenue is generated through direct online sales, partly driven by a strong endorsement group of professional athletes and influencers who actively promote the products. The cost per supplement unit is approximately $4.39, with a retail price of $24.99. Due to time constraints from other commitments, the business owners are selling the venture, which requires continuous online marketing efforts. It presents a compelling opportunity for individuals or businesses experienced in e-commerce and Amazon sales. The assets included in the sale encompass customer databases, proprietary branding, existing manufacturing relationships, and a range of digital and marketing resources. Social media platforms, with thousands of followers, further enhance the company's visibility. Post-sale support is included to assist with a smooth transition.