The owner of multiple domains and websites is shifting focus to one primary domain, leading to the sale of their entire portfolio, including a fast-growing online debating social network. This platform, referred to by its community acronym, is built with proprietary technology using classic ASP and SQL Server, and features robust social networking capabilities, including forums, walls, privacy controls, and administrative tools. It has not been marketed for the past three years but has demonstrated organic growth, with a current user base of over 22,000 members, generating substantial content and buzz. The website is particularly popular in educational settings, and its cyclical use helps drive increased engagement and traffic.
Recently, the site began testing monetization strategies with Google AdSense in preparation for sale, showing a nascent but promising revenue stream. Traffic to the site has increased significantly, reflecting a 20% growth from 2008 to 2009, and a 58% increase by 2010.
While the site requires minimal daily maintenance, future success hinges on further optimization and feature enhancements, such as polls and groups. The owner is offering to transfer the site to a buyer’s server and provide initial support, with the expectation that a buyer with strong programming resources will further develop the platform. Detailed traffic and revenue figures illustrate steady growth and potential, making the site appealing for prospective buyers looking for a proven and rapidly expanding digital property.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself, or use our new official verification and assessment service. We provide a deep analysis, identify hidden risks, and independently assess the value of the business. Packages start at $1,000. Learn More