The individual acquired a company, referred to here as "2FOLD," around 1999, almost two decades ago. Over the years, 2FOLD has garnered significant interest, receiving purchase offers regularly. The most notable recent offer came in 2016, a robust five-figure sum, which the owner ultimately decided to decline. The brand name 2FOLD is particularly appealing for several industries, making it a versatile asset. It is especially suited for the financial services sector, where the concept of doubling investments is highly relevant. Additionally, the name resonates well within the home improvement market, potentially associating with products like ladders, which align with the concept of doubling functionality or value. The inherent flexibility and appeal of the brand name contribute to its frequent valuation and the interest it generates among potential buyers in various business sectors.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.