A content writing service targets small to medium enterprises, marketing through Bing and Google ads. It employs a pool of freelance writers and maintains a system that facilitates seamless communication between the owner, staff, and writers. Most clients are repeat customers, with an account feature to track received content. It operates on a cost-plus model, paying writers and staff while marking up rates for profit. The company generates cash flow positively, collecting payment upfront and paying writing teams post-completion. It offers a virtual business structure ideal for solopreneurs or digital nomads and requires minimal daily coordination. Technical web development knowledge is beneficial but not necessary. The company garners 10-15 leads weekly through PPC campaigns, employing an Account Manager for sales and a Project Manager for quality control. Expenses cover 66% for the cost of goods sold, 7.5% for marketing and overhead, and 30% staff-related costs, leaving a 25% net profit margin. The current owner, who actively manages daily operations, intends to sell due to relocation affecting operational time zones. Established in 2012, the business possesses high potential for optimization through marketing, renegotiation of supplier payments, and process automation. Key growth opportunities include expanding into infographics and video content, improving SEO, and increasing PPC spending. Included in the sale are multiple domain names, databases, social media accounts, custom branding, communication channels, and a range of SaaS tools. The seller commits to validating revenue for serious buyers.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More