This online business, established in November 2013, has steadily generated profits, amassing USD$471,411 in sales as of the document's date. Comprehensive records are available for the years 2014 through 2018. The business operates with minimal input from the owners, as a virtual assistant from the Philippines, employed since mid-2014, manages essential tasks such as customer service, order processing, and social media maintenance. Operating costs are reduced by the assistant's weekly compensation of AUD$134, equating to a yearly saving of about $7,000 if managed independently. The site experiences significant organic traffic, with 52% coming from high search engine rankings achieved with SEO efforts. Paid Google AdWords account for 26% of traffic, while the remaining 11% derives from direct and social media channels. Products include Brazilian, Mexican, and Nicaraguan hammocks, with 116 items in total, supported by a seamless drop-shipping model via seven Australian suppliers. Platform-wise, the store uses BigCommerce, enhanced with significant customizations. Payments are facilitated through PayPal, Stripe, Zip, and AfterPay, with marketing opportunities to expand via eBay, Facebook Ads, and email marketing strategies. Social media profiles include Facebook and Instagram with thousands of followers, and there's a WordPress blog driving traffic to the store. A sale is motivated by personal circumstances of the current owners, with post-sale support and non-compete assurances offered. Note for international buyers: Australian ABN is required to operate a ".com.au" domain, though legal agreements can be arranged to protect interests.